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Tapinator, Inc. (OTC:TAPM) - May 13, 2015



Mobile Gaming Leader Tapinator Heads Out to Sea With Discovery and 'Deadliest Catch' in Second Licensing Collaboration With HyperPower Game Group 
 

DEADLIEST CATCH: SEAS OF FURY MOBILE GAME SET FOR JULY RELEASE
 

NEW YORK, NY - May 13, 2015 - Mobile gaming leader, Tapinator, Inc. (OTC: TAPM), announces its second collaboration with mobile game marketing and licensing startup HyperPower Game Group, the Deadliest Catch: Seas of Fury™ Mobile Game. Developed in conjunction with Discovery Channel, the highly competitive, free-to-play iOS, Android and Kindle mobile game is intended to take fans deep inside a turbulent and dangerous Alaskan crabbing season. Through more than 20 levels of consecutive difficulty, the game will ask superfans and new viewers alike to hook buoys, raise pots and protect their hauls of rare Alaskan crab.

"Deadliest Catch fans are among our most passionate fans, and we always seek new ways to engage them further in our programming," said Conal Byrne, SVP of Digital Media, Discovery Communications (Nasdaq: DISCA). "Collaborating with HyperPower Game Group and Tapinator enables us to offer a new, fully immersive second-screen experience that enables fans to head out to sea even after the season has concluded."

The Deadliest Catch: Seas of Fury Mobile Game will introduce a two-phased gameplay dynamic, which begins with players in the role of a deckhand onboard one of six recognizable boats from the show, like the Northwestern and Cornelia Marie. After successfully hooking a buoy, the game will take players down to the ocean floor, where they must navigate each level's haul of crabs, protecting lines and pots from impending obstacles and enemies. A robust marketplace will allow players to upgrade equipment, obtain crabbing licenses and customize their gameplay experience. Custom pixel art and animation emphasizes the uniquely harrowing and dramatic weather conditions, as well as the rare and beautiful sea-life, inherent to the Bering Sea.

This is the second collaboration between Discovery Channel, HyperPower Game Group and Tapinator, which previously developed and released SkyBalance by Nik Wallenda™ in support of Discovery's global Skyscraper Live event in November 2014. Tapinator, which developed the game under the creative direction of HyperPower Game Group, now leverages its existing network of over 60 million mobile gamers to fuel a strategic user acquisition campaign designed to rally and grow the existing Deadliest Catch fan base. This is the fourth release from HyperPower Game Group, which secured the Deadliest Catch license from Discovery.

"There are significant opportunities at hand in collaborations between top-caliber content owners like Discovery, and established mobile game developers like Tapinator," said HyperPower Game Group CEO and Co-Founder, Clark Nesselrodt. "Working with developers like Tapinator enables us to scale the success of existing studios while creating games quickly and efficiently for our content partners."

The 13-time Emmy Award-winning series, Deadliest Catch airs Tuesdays at 9 PM ET/PT on the Discovery Channel.

To view Tapinator's portfolio, please navigate to the iOS, Google Play, or Amazon App Store and search for "Tapinator." Or, for a full listing of Tapinator games with links to each app store, please go to Tapinator.com.

About Tapinator:

Tapinator (OTC: TAPM) is a global developer and publisher of mobile games on the iOS, Google Play, and Amazon platforms. The Company focuses on operating its own titles, publishing properties where it holds substantial ownership positions, and making strategic investments into promising mobile companies. Tapinator's owned and operated portfolio includes over 100 mobile gaming titles that, collectively, have over 65 million users. A number of these titles have risen to the top of the mobile leaderboard charts and have been featured by the Apple, Google, and Amazon App Stores. Founded in 2013, Tapinator is headquartered in New York, with development offices in Denmark, Pakistan, Canada, and Russia. For a full listing of Tapinator game titles, please go to Tapinator.com. For further financial information on the Company, please go to OTCMarkets.com/stock/TAPM. For live updates, please like us on Facebook at facebook.com/Tapinator or follow us on Twitter at twitter.com/Tapinator.

About HyperPower Game Group, Inc.:

HyperPower Game Group is a mobile game development, marketing and licensing startup that leads high-value collaborations between successful game studios and top celebrities, brands and entertainment franchises. Based in NYC and Los Angeles, the group maintains a diverse network of partner developers throughout the US and abroad. Past titles include Melissa Etheridge's "Take My Number" Phonebook Challenge and SkyBalance by Nik Wallenda. For more information, visit www.hyperpowergames.com.

About Discovery Channel:

Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 100.8 million U.S. homes, can be seen in 224 countries and territories, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com

Forward Looking Statements:

To the extent that statements contained in this press release are not descriptions of historical facts regarding Tapinator, they are forward-looking statements reflecting the current beliefs and expectations of management made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Words such as "may," "will" "expect," "anticipate," "estimate," "intend," and similar expressions (as well as other words or expressions referencing future events, conditions or circumstances) are intended to identify forward-looking statements. Examples of forward-looking statements contained in this press release include, among others, statements regarding the quoting and trading of our common stock and our expectations regarding our development and monetization plans for our mobile games. Forward-looking statements in this release involve substantial risks and uncertainties that could cause the development and monetization of our mobile games, future results, performance or achievements to differ significantly from those expressed or implied by the forward-looking statements. Such risks and uncertainties include, among others, the uncertainties inherent in the hits nature of the mobile gaming business. Tapinator undertakes no obligation to update or revise any forward-looking statements. The quoting and trading of the company's common stock on the OTC Market Group's OTC Link quotation system is often thin and characterized by wide fluctuations in trading prices, due to many factors that may have little to do with the company's operations or business prospects. As a result, there may be volatility in the market price of the shares of the company's common stock for reasons unrelated to operating performance. Moreover, the OTC Market Group's OTC Link quotation system is not a stock exchange, and trading of securities on it is often more sporadic than trading of securities listed on the NASDAQ Stock market or another securities exchange. Accordingly, stockholders may have difficulty reselling any of their shares. For a further description of the risks and uncertainties that could cause actual results to differ from those expressed in these forward-looking statements, as well as risks relating to the business of the company in general, see Tapinator's filings with the OTC Market Group, which are available through http://www.otcmarkets.com.

CONTACT:

Tapinator Investor Relations
investor.relations@tapinator.com
+1(914) 930-6232

HyperPower Game Group
info@hyperpowergames.com
+1(917) 599-6700

Liz Stewart
Liz_Stewart@discovery.com
+1(240) 662-7594

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/mobile-gaming-leader-tapinator-heads-out-to-sea-with-discovery-and-deadliest-catch-in-second-licensing-collaboration-with-hyperpower-game-group-300081712.html

SOURCE Tapinator, Inc.




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